Copywriting services – and how to make the most of it

My copywriting services as a freelance ranges from strategic planning to campaigns, messages and inbound marketing. But there are several ways that you can benefit from a close collaboration with a freelance copywriter.

This is how you make use of a copywriter

Collaborating with a freelance copywriter, you will probably save yourself lots of time and energy, as you will get communication that strengthens your brand, speaks to your target audiences and converts.

  • Be clear with your goals.

  • Be clear about what you expect.

  • Share earlier learnings.

But, there are more ways to make good use of us.

If you also need an agency

Maybe the copywriting service aren’t enough. Maybe you also need a big machinery, with paid specialists and PR specialists, or a technical project manager for your global web project.

And maybe the agency is driving you crazy. I get you. Agencys can sometimes seem hard to navigate. Sometimes you wait for weeks – or months – for a simple delivery, only to discover that it’s not what you asked for at all, and when you try to clear things out, the clock is ticking, and your project becomes bigger, more expensive and more complex, for seemingly no reason.

A creative professional on your side

A good freelance copywriter should save you both time and money by asking you the right questions. Helping you scope you needs in a brief, the copywriter can pack your questions and your orders neatly for the agency.

Once the order is placed in the right lingo, and clearly expressed in agency terms, you will have your agency delivery quickly and professionally, and both you and the agency will have a more effective collaboration moving forward, with your goals as common goals.

I have worked in agencies for ten years, and am happy to help.

Get in touch!

COPYWRITING AND CONTENT SIMPLY DELIVERED

COPYWRITING AND CONTENT SIMPLY DELIVERED

A quick process

Before beginning to write, I make sure I have understood your project.

How do I do that? Usually by asking the right questions, in mail or in a digital meeting.

Together we map up your needs and scope the delivery.

Usually there is also a budget, meaning I can only spend X amount of time. This way, if we have agreed on a budget, you can be sure not to over spend it.

Strategic Brand Solutions

Wherever you are in your own journey of communicating, business developing, managing marketing och CEO:ing, I can help adjust and tweak your strategy for communication and marketing.

Starting in your business, budget and KPI:s, we can map up your most urgent needs and your long term objectives, look at your current situation and competitors, or just start listing your priorities. Sometimes a workshop gets you far, sometimes you need your brand summed up in a Brand book. Together, we’ll figure out!

Copy and marketing messages

Copy and messages need to be adapted to your target group. In a landscape of constant buzz, information and impressions, there is simply no more effective way to use copywriting than to understand your target group and speak to them.

Do you have an up-to-date persona, ICP, tone of voice or visual identity? These are all important parts of your communication strategy, and they will all contribute to make your target group feel like your brand and product or service is the right choice to make.

Translation & adaptation

I’m an experienced in translation to and from English, and have adapted copy for a number of clients, in a number of segments and business. I am fast, thorough, and have great references from previous clients.

Do you need translation to or from other languages than Swedish or English? I have a great network of freelance translators to share with you.

Contact

Interested in working together or want an estimate? Fill out some info and I will be in touch as soon as possible.